Marketing Services

Whether you are planning a market entry, expansion, or would like to learn more about a particular market and competitors, we can help you with the range of comprehensive market research services in Russia and CIS.

Exploring New Markets:

  • Market size assessment
  • Market segmentation and market niches identifications
  • Analysis of key market trends, opportunities, and threats
  • Forecasting market development
  • Researching and assessing potential customers, dealers and intermediaries

Competitor Analysis:

Assortment, pricing, marketing, advertising policies, methods of working with clients, analyzing the strengths and weaknesses of competitors, the definition of competing products, substitute products.

Consumer Research:

  • Identifying consumer preferences
  • Identifying consumption patterns and describing consumer choice
  • Preparing socio-demographic portrait of the consumer
  • Defining the most important properties for consumer goods or services