Whether you are planning a market entry, expansion, or would like to learn more about a particular market and competitors, we can help you with the range of comprehensive market research services in Russia and CIS.
Exploring New Markets:
- Market size assessment
- Market segmentation and market niches identifications
- Analysis of key market trends, opportunities, and threats
- Forecasting market development
- Researching and assessing potential customers, dealers and intermediaries
Competitor Analysis:
Assortment, pricing, marketing, advertising policies, methods of working with clients, analyzing the strengths and weaknesses of competitors, the definition of competing products, substitute products.
Consumer Research:
- Identifying consumer preferences
- Identifying consumption patterns and describing consumer choice
- Preparing socio-demographic portrait of the consumer
- Defining the most important properties for consumer goods or services